WHO WE ARE: AccorHotels®‎

AccorHotels®‎ Coupons, Discount and Promo Codes AccorHotels' strategic vision. AccorHotels, the world’s benchmark hotelier. Present in 92 countries. More than 3,700 hotels and 480,000 rooms. An extensive brand portfolio, with a comprehensive range of options from luxury to economy: Sofitel, Pullman, MGallery, Grand Mercure, The Sebel, Novotel, Suite Novotel, Mercure, Mama Shelter, Adagio, ibis, ibis Styles, ibis budget, hotelF1. Today, AccorHotels is much more than a global leader, it’s a group of 180,000 hoteliers who share the same passion. Our ambition is to be the world’s benchmark hospitality player so we can offer our guests, employees and partners a unique experience. In order to fulfill this ambition, on 3rd June 2015, the Group announced that it was entering a new playing field, and would be more open, more connected and more assertive, so it can continue to shake up hospitality industry conventions. Spurred by Sébastien Bazin, its Chairman and CEO, the Group’s strategy is based on several fundamentals: - a new name, AccorHotels, and a new promise, Feel Welcome, expressed through an updated visual identity. - two fields of expertise: operating and franchising hotels (HotelServices) and owning and investing in hotels (HotelInvest); - a large portfolio of internationally renowned brands covering the full spectrum, with luxury (Sofitel, Pullman, MGallery, Grand Mercure, The Sebel), economy (ibis, ibis Styles, ibis budget, adagio access and hotelF1), and midscale (Novotel, Suite Novotel, Mercure, Mama Shelter, Adagio) establishments; - A powerful marketplace and a well-known loyalty program Le Club AccorHotels - Almost half a century’s commitment to corporate citizenship and solidarity with the PLANET 21 program. We express our personality through a strong identity. Accor becomes AccorHotels and reasserts its greatest strengths: its passion for hospitality and for the hotel industry professions. Feel Welcome is the new signature that illustrates this positioning. It encapsulates the concept of hospitality in just two words and expresses the simplest, warmest and most universal vision of the hotelier profession, as well as everything that makes it enriching and noble. It is more than a signature, it is a promise that resonates as a pledge from a Group that is always open to cultures, talents and passions, wherever they are. We bring complementary fields of expertise into play. In order to ensure its long-term expansion, AccorHotels already instigated significant changes at the end of 2013 to leverage the complementarity of its two historical fields of expertise: operating and franchising hotels, and owning and investing in hotels. The Group is now organized around two strategic divisions: HotelServices (operation and franchising). This division encompasses the 3,700 hotels/480,000 rooms operating under the Group’s brands. Its mission is to manage operations at these hotels and provide the best choice of services for partner hotel owners (for example including strong brands and a powerful distribution system). The goal for HotelServices is to maximize fees, speed up CRM and loyalty-building drives, shift the group deeper into the digital realm, and roll out a strategy in each segment to bolster the Group’s brands. HotelInvest (ownership and investment). This division comprises the 1,400 hotels that AccorHotels owns or the Group manages via leases. Its mission is to streamline and manage the existing asset portfolio through disposals and acquisitions based on three criteria: margin, cash generation and location. The goal for HotelInvest is to establish the leading hotel investor in the economy and midscale segments in Europe, focus on cash-flow generation and reduce result volatility, optimize CAPEX (Capital Expenditure) allocation strategy and support AccorHotels’ development by investing selectively in properties. We put our internationally renowned brands on the map. AccorHotels is the only hotel group spanning the full luxury to economy spectrum. Its extended choice of international brands puts it in a position to cater for customers’ new wants, needs and behavior patterns more effectively. Each Group brand treats customers to a unique hospitality experience. These brands are already organized in 3 segments: Luxury/Upscale, Midscale and Economy. The goal, here, is to enable the Group to consolidate its expertise and secure its leadership. Each segment is pursuing clear objectives: Luxury/Upscale: continuously improve service excellence and develop flagship hotels in cities with a view to enhancing brand value. This segment encompasses: - Sofitel, France’s only luxury hotel chain, which has 120 hotels in almost 40 countries. Sofitel and its Ambassadors (employees), bring French class to the world, in a collection of hotels that treat customers and partners to services with a personal touch, to kindle emotion while driving performance and attaining excellence. - MGallery, a collection of upscale hotels brimming with remarkable character, distinctive design, and history. This brand is building on the success story it has been writing since its inception in 2008, and pushing ahead with its selective development around handpicked hotels featuring unrivalled personalities. - Pullman, an upmarket hotel brand encapsulating the executive lifestyle. It caters to cosmopolitan world travelers from around the world, on business trips or holidays. Pullman is a new-generation hotel for new-generation, hyper-connected customers on the go. Midscale: expansion and innovation to bolster the range and brand differentiation. This segment encompasses: - Novotel, one of the Group’s historical brands, the pacesetter in the midscale hotel segment, and a family hotel expert with its Family&Novotel deals. These hotels cater to businesspeople and holidaymakers in downtown spots in the main international cities, business districts and tourist destinations. - Mercure, the world’s third-largest midscale hotel chain* and the only midscale hotel brand that combines the muscle of an international network, uncompromising quality and a home-away-from-home experience in hotels steeped in their local ethos, and run by enthusiastic hoteliers who guarantee that no two hotels are alike. - Mama Shelter, which offers more than simply rooms or restaurants. Mama Shelter is a living and meeting space, a true urban refuge that's not just beautiful, modern and lively but also popular, friendly and sexy. Curl up on its sofas and savor its sharing plates, enjoy a drink and relax, you can sleep like a baby... Mama takes care of everything!! Economy: take the ibis brand family’s success to the next level to cement its leadership. In September 2011, the Group reorganized its economy brands into a more consistent, clearer and more appealing line-up, harnessing ibis, a strong brand with an enviable reputation worldwide. As a result, all seasons is now ibis Styles and Etap Hotel ibis budget. The new ibis family encompassed 1,785 hotels at the end of June 2014. The new fully redesigned common areas in ibis and ibis budget hotels guarantee guests will enjoy an all-new experience of hospitality, as well as trailblazing services to take comfort to the next level. Ultimate comfort is particularly important for the ibis family: it entirely revamped its bedding in 2012, and now treats customers to its hallmark great night’s sleep in a bed packed with state-of-the-art technology and expertise from specialists across the Group.

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AccorHotels®‎: Special rates for family holidays

Go on holiday with your children and get a host of advantages in Accor group hotels. Will your kids sleep in your room? They get free accommodation and breakfast. Will they stay in their own room? Get 50% off on the second room in our hotels. Click on the REDEEM NOW button below and discount will automatically be applied at checkout.

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